A Facebook page is no good if there are no followers seeing your messaging. Similar to our website post this month, there’s no benefit to a business if their Facebook page that gets to sales or leads.
If you’ve managed a page, you know there are strict limitations on what you can do to reach a new audience.
What can you do?
Almost all your options lead to paying Facebook – that’s how they make their billions!
I will write more in the future, but my quick “tip” answers are:
- Cross promote with friends and other pages.
- Deliver good content (don’t just sell services).
- Advertise to specific demographics.